Obong Idiong: Energetic Leader with the Big Picture

Wole Olajide

Obong Idiong is a highly skilled professional with over 16 years of post-call experience in corporate, commercial legal practice, banking and financial advisory services. He is the Managing Director/CEO of Africa Prudential Plc. Obong took over the leadership baton on July 1st, 2018 from Peter Ashade who had served the firm for twelve years.

Prior to joining Africa Prudential, Obong was the Company Secretary/Legal Adviser of Afriland Properties Plc. He previously served in the same position at Heirs Holdings Ltd, an African proprietary investment company where he oversaw the legal responsibilities of the company’s investment portfolios in Oil & Gas, Real Estate, Financial Services, Agri-business, Health Care and Hospitality. Specific responsibilities included transaction advisory, implementation and institutionalization of governance frameworks, mergers and acquisitions, business incubation, compliance, and regulatory.

Obong worked as the Special Assistant to the Chairman of United Bank for Africa Plc (UBA Plc), and in that position, he was directly responsible for business development, strategy, research, customer service and legal advisory. Prior to this, he held senior positions at Alpha Juris Chambers, Lagoon Home Savings & Loans Limited, and Standard Trust Bank (now UBA Plc).

Obong is a member of the Nigerian Bar Association and the Society of Corporate Governance of Nigeria. He holds an LLM degree (International Finance and Banking) from the University of Liverpool, Master of Business Administration from the Lagos State University, LL. B (Hons) degree from the University of Calabar and Bachelor of Law degree from the Nigerian Law School.

Under Obong’s leadership, the financial report for the period ended September 31, 2018 revealed that Africa Prudential PLC grew 13.7% in Gross Earnings, closing at N2.58 billion from the previous close of N2.27 billion in Q3’2017. The firm also recorded N1.62 billion profit before tax (PBT), which is 11.7% growth from the previous PBT of N1.45 billion in the Q3’ 2017. Profit after tax for the period stood at N1.35 billion against the N1.31 billion recorded in the corresponding period 2017, representing a growth of 3%.

Africa Prudential Plc is a leading share registration, investor services, and business support solutions provider with almost five decades of top-class experience in the Nigerian Capital Market. The firm is highly reputed for automation and innovation among Capital Market Operators (CMO) in the country.

The company has developed remarkable competencies over the years in top-of-class data management and IT innovations, and has carried this forward into developing various business support solutions for corporates across multiple sectors of the economy.

The company, which was recently inducted into the membership of the FinTech Association of Nigeria, has pioneered and developed various IT solutions, including the first online investor services portal in Nigeria; the first and only in-house developed core registrar operating software in Nigeria – GreenPole; automated Audience Response System (ARS); automated Accreditation Management system – e-Accredit; Nigeria’s first independent self-service portal for cooperative, thrift, and loans societies – EasyCoop; and the first USSD based solution in the Nigerian Capital Market – Personal Registrar *4018#.

Dear to Africa Prudential Plc is a very strong passion for transforming the African continent through innovative solutions, superior investor relations, and business support services. The company is a pride among others, primed to maximize mutual possibilities.

In recognition of its stellar achievements over the years, Africa Prudential has won various awards, including International Quality Crown Award, London, 2013; Best Profit Margin Ratio Company and Best Corporate Governance Company in Nigeria, PEARL Awards 2015; Best Registrar Firm in West Africa (2017), West Africa Innovation and Excellence Awards, Africa-Canada Trade Alliance; and BusinessDay Top 25 CEOs Award, 2014 and 2018.





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