Previously, Norwegians mostly played at Norsk Tipping and traditional kiosks, but now more and more people are playing directly online. This has led to a significant increase in turnover in the Norwegian gambling market in recent years. Today, more than 50 billion kroner is traded in Norway in gambling, and Norsk Tipping's share of the market is constantly decreasing.
The monopolist that previously controlled the Norwegian market now has a market share of only 60%. This has led to a significant decline in recent years, as many Norwegian players prefer sites where they can play roulette with live dealers and other casino games with live dealers and in crypto casinos on platforms such as https://norwaykryptocasino.com/100-kr-gratisbonuser/. Norsk Tipping has not followed this trend, which has led to it quickly falling behind foreign competitors.
The Norwegian gaming market
Norwegians have had access to gambling since 1948, but it was only after the EEA agreement that Norwegians gained real access to gambling. It has grown into a huge industry, but not without its problems. The Norwegian state chose a monopoly model, similar to what Denmark and Sweden previously had in their respective markets. However, these countries have since moved to regulated markets, while the Norwegian model still exists today.
This means that Norwegian players are more likely to play at foreign companies than at the Norwegian monopoly Norsk Tipping. The simple explanation for this is that NT, compared to foreign gaming companies, offers an inferior product. For example, popular slot machines at Norsk Tipping only have an RTP of 80%, while the big international players have around 97-99%.
One result of this is that the turnover in the Norwegian gaming market is constantly growing (exceeding 50 billion in 2019), but at the same time Norsk Tipping is losing more and more of its market share. This is confirmed by data from interested organizations, as well as the annual report of the state authority Lotteritsilsynet . Thus, we see a clear trend where players are becoming more quality-conscious and therefore choose operators based on choice and quality. Read how to find new online casinos on this resource.
Popular games in Norway
Since physical slot machines disappeared from Norwegian shopping malls in 2007, Norwegian players have increasingly played online slot machines. These are still the most popular games in the industry for Norway, but we also see a trend where live dealer casinos are becoming more popular. This is especially true for live betting and live dealer casino games, which Norsk Tipping does not offer to its players to any significant extent.
This has led to foreign companies increasingly capturing a significant share of the Norwegian gaming market, which has also led to increased attention from interest groups and lobbyists. Many have turned to our neighboring countries, Sweden and Denmark, to find ways to build a more promising gaming market in Norway, but so far this has had little success. This makes it difficult to predict what will happen to the Norwegian market and the offerings that Norwegian players enjoy today. However, few doubt that the gaming industry is here to stay.